Research

Know your market. Understanding the dynamics and perceptions of your market is key. Whether qualitative research, quantitative surveys or a combination of the two, PubliGestion has been exploring the Haitian market for years … to measure brand recognition, map trends, understand habits and mentalities, measure the impact… All our creativity and our strategic efforts are based, at the outset, on surveys leading to an appropriate knowledge of the market. We even have our own “laboratory” to lead and monitor focus groups.

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Strategic planning

At the intersection of business and creativity, lies strategic planning. Here, we use specialist knowledge and imagination to refine marketing strategies and guide creative work. All communication channels and platforms must generate value. We know that ideas remain ideas until they are put into practice. Creativity, energy, concentration, good use of resources are all combined to allow us to keep our promise and even exceed them.

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Production

PubliGestion hosts a multidisciplinary team including a statistician, an anthropologist, strategic planners, editors, graphic and 3D designers, videographers, photographers, a sound engineer, a media and public relations specialist, marketing specialists social media and community leaders, project and purchasing managers. We are all united in a collective commitment to achieve excellence. Our equipment and facilities are modern. We have our own recording and production studio which works with resident talents.

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Media

The reason why we never miss the target is no secret: we combine metric evaluation, statistics, flair and hard negotiations for each placement, it’s simple! An approximate approach, even with broad coverage, wastes time and money. Let our media professionals roll up their sleeves to get a clear idea of ​​where and when your prospects and customers are listening and offer you a tailor-made media plan. And for all your online broadcasts, our digital team will be happy to develop and execute your distribution plan.

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Digital Marketing

We study what makes the Haitian market click and we know its language, its habits, its aspirations. Choosing PubliGestion Digital means choosing a team of proven strategists and creatives who guarantee you unprecedented results. PubliGestion constantly invests in its human capital as well as its tools for creating resonant content and conversations. Haiti is 6.8 Million mobile connections with more than 4 Million who actively exchange on social networks. Yes, that says a lot.

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Public relations

Skillfully manage the media in Haiti and in the diaspora; generate a significant presence in newspapers and air time in the main media, harness the power of influencers to engage consumers and create brand equity …
Let us manage your crisis with elegance, let us launch your product aggressively, let us manage your reputation as if our lives depended on it. The world’s biggest brands and reputable local brands trust PubliGestion for all their public relations needs.

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